page contents Apple shipped 600,000 HomePods in Q1: But it's still dwarfed by Amazon, Google – The News Headline

Apple shipped 600,000 HomePods in Q1: But it's still dwarfed by Amazon, Google

Video: Will Apple’s HomePod make it in a crowded wise speaker marketplace?

Apple shipped round 600,000 HomePod audio system within the first quarter of 2018, in line with a brand new estimate of the smart-speaker marketplace by means of Technique Analytics.

Apple, a latecomer to the sphere, is now the fourth-largest seller by means of shipments, in the back of Amazon, Google and Alibaba.

In spite of temporarily emerging to fourth spot, Apple continues to be some distance in the back of Amazon and Google, which in combination account for 70 p.c of the smart-speaker marketplace.

Chief Amazon doubled year-on-year shipments to 4 million wise audio system and took a 43.6 p.c percentage of the nine.2 million devices shipped this quarter by means of all distributors, in line with Technique Analytics.

Google, in 2d position however with year-over-year enlargement of a whopping 709 p.c, shipped 2.four million, accounting for a 26.five p.c percentage. Apple’s 600,000 devices constitute six p.c.

Alibaba and Xiaomi offered 700,000 and 200,000, respectively, whilst a selection of unnamed distributors shipped 1.three amounting to 13.nine p.c of devices. Significantly, this crew’s shipments grew 806 p.c and, with Apple, helps dilute Amazon’s and Google’s dominance.

The analysis corporate notes that the blended Amazon and Google percentage of smart-speaker shipments has fallen from 82 p.c closing quarter and 94 p.c a yr in the past.

Apple introduced HomePod gross sales in February, so its determine best covers two months. On the other hand, the tool reportedly is not the hit Apple was hoping for. Apple Retailer employees not too long ago instructed Bloomberg that HomePod stock is piling up.

Slice Intelligence reported on the time that Apple at release offered 9 instances as many devices than the Sonos One, 11 instances greater than the Google House Max, however 19 p.c beneath Amazon Echo Display’s release weekend.

In spite of an preliminary pre-order pushed burst, HomePod gross sales have temporarily slowed, in line with Slice’s knowledge, which signifies the HomePod accounted for simply zero.four p.c of all gross sales. Amazon’s $49 Echo Dot has a 43 p.c percentage.

Whilst competitors have more than one audio system at other value issues Apple best has one at a hefty $349.

Added to this, it is only to be had within the US, UK, and Australia, and the speaker introduced with out multi-room give a boost to, which Apple plans to permit later this yr by way of a instrument replace.

However Apple might want to do a lot more paintings on Siri prior to the HomePod can come with regards to audio system powered by means of Alexa and Google Assistant.


Technique Analytics has simply printed its estimates for the worldwide smart-speaker marketplace.

Symbol: Technique Analytics

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